Should Influencers Work for Free?

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Should Influencers Work For Free?

Probably one of the most controversial subjects when talking about influencer marketing:

Should influencers work for free?

I've seen so many videos online with people saying, "Know your worth! Never work for free!" From someone that's worked in the industry for over 20yrs (moi), my advice could not be more opposite than that latter half.

It's OKAY to do something for free... you can know your worth and also know your boundaries. One is not mutually exclusive to the other. This goes with anything in life really. If you want to succeed in the influencer business, your priority has to be building relationships, not just grabbing a quick paycheck...

This is why I created my "How To Reach Out To Brands" – I realized there was such a gap in the industry with influencers knowing how to actually communicate with brands effectively.

Not only does this course offer you the best techniques on how to write to brands as an influencer, but it also delves into the finesse of negotiating your worth to attract premium partnerships.

So if you’re keen on promoting yourself strategically to attract meaningful brand collaborations, whether you're a beginner or seasoned content creator, and you have the ambition to go beyond just sporadic partnerships, this course is for you.

If you’re interested in learning more, click here.