Shocking But True: Why 90% of Creators Struggle to Survive
Shocking But True: Why 90% of Creators Struggle to Survive
90% of creators don’t make enough to live off
80% will quit within two years of going full-time
Yeah, I just started a SubStack post with a brutal reality.
No sugarcoating… no warm fuzzies… just laying it thick for y’all to really digest.
But what kills even more is that most creators are being lied to. And because of those lies, these high statistic exist. Creators are being told that success means having lovely feeds and going viral. But no amigos. Success lies in strategy, consistency, and building a brand that becomes your business.
I’ve been working with creators since, well, creators were called “bloggers” and even before then I was managing celebrities and top models. So I’ve seen first hand the intense layers of challenges that hold creators back from success:
Financial instability : How can you really create a business when every month provides different incomes and you never know when the next brand deal is gonna come in?
Time, workflow & burnout : I mean seriously bruh. How are creators realllllly supposed to stay creatively motivated when there’s a natural struggle between balancing content creation, algorithm changes, audience demands, and trends?!
Strategy & consistency : With so much noise on the internet, how are creators going to find a clear plan and strategy? Who’s right? Who’s full of sh*t?
I can tell you straight up that creator success stories stem from two core elements:
Building a strong, differentiated brand
Turning that brand into a profitable business
But what I think most creators lose sight of is that their struggles aren’t personal —they’re structural. And guess what? When a problem is structural, the solution is that much easier to find and execute. Becuase without coaching and systems, even the most talented creators can plateau (ahem, why almost every top creator has come to me).
Do You Want to Build a Creator Career That Pays?
So let’s talk business. Starting July 14th, I’m doing an exclusive 12-week high-touch lab (ie: The Creator Catalyzer) designed to:
Map your unique value and brand position
Build revenue-ready monetization models (partnerships, products, services)
Establish consistent content systems and workflows
Secure brand collaborations
Maintain your mental clarity and sustainable pacing
This entire structure is guided with expert systems, focused on turning your creator business into a lucrative business.
📅 So here’s the thing, we’re only accepting 10 creators. These creators are the ones who are ready to:
Move past asking “What should I do next?”
Put systems in place for creativity, consistency, and cash flow
Gain real visibility (ooohhhh and results) that reflect your talent
How to apply 👉 Creator Catalyzer
Results Speak Louder Than Words
Dileiny Baron:
“I’ve doubled my following, truly found my voice, and feel more aligned than ever with the direction of my brand.”
Erin Yoonsun Oh:
“This reminded me why I started this journey in the first place and reignited the motivation I’d been missing.”
Carly Cardellino:
“Idalia spoke life into what I knew I could do, and it instantly boosted my confidence, and growth followed.”
That’s the power of intentional strategy paired with action.
And if you’re part of my SubStack family, you’re gonna get the straight link to apply, learn more, and even get a FREE discovery call. WOOHOO!
Don't forget to subscribe to my FREE Substack for more in-depth strategy, free messaging (can't wait to connect with you), exclusive videos, online course discounts, andddddd live video sessions.
XX Idalia