Stop keeping up.
Start making your mark.
I understand the struggles you’re facing as a content-creator…brand deals falling through, engagement plateaus, and the pressure to create fresh, authentic content. On top of it all, how do you succeed as an influencer without losing your own unique voice and “selling your soul” to the industry.
Here are some FREE resources to free you from overwhelm and full you with purpose. From worksheets, to video sessions, to entries, consider this your one-stop-(non)-shop.
Six SHOCKING truths about Fashion Week
It's time to expose six SHOCKING truths about Fashion Week...
Five years married!
Spending our fifth wedding anniversary at The Miami Open thanks to Lacoste…
How to Get Invited to Fashion Week
I finally did it.
I created a course that not only has been my most requested, but something the industry desperately needed : HOW TO GET INVITED TO FASHION WEEK
Miami Heat
I’m back home in Miami for a few weeks and loving it! Here are my favorite outfits of the trip so far!
Editorialist Style Icon
Y’all probably know this by now but I love to share, be it business advice, life advice or in this case, style advice! I had such a lovely conversation with Editorialist, in which I shared my top wardrobe essentials and revealed what inspires my personal style. *SPOILER ALERT* everything does!
Forbes Top Creators: Fashion 50
Feeling so incredibly proud that two girls from my roster, along with three girls I have worked with in the past, have made it on to the Forbes Top Creators: Fashion 50 – a list honoring the top influential content creators and their powerful impact on the fashion world.
CPHFW S/S 24
At Idalia INC we are always two steps ahead of the social media game, ensuring our clients (both influencers and brands alike) are constantly getting up-to-minute strategy for their business…
Spring in London
Some of my favorite looks this past month…
Rethink Your Life
Three quotes that will make you rethink your life…
Avoid DMing
True Story: This past week I received a DM from a brand representative saying they’d love to work with me. Great, I thought and I asked them for their email address so we could discuss specifics. Her immediate response was that they only operate via Direct Messaging on Instagram…
Influencers, NEVER Do This On Social Media
… and by “influencers”, I really mean ANYBODY.
Let’s Talk About Gifting…
This is probably every influencer’s favorite word : gifting.
And getting those emails can be so exciting, especially when an influencer is starting their career. So what’s the catch?
Does Happiness Have a Place in Fashion?
Anyone in the fashion industry no matter where in the ladder or spectrum you are will rarely talk about happiness. It’s simply not considered to be a requirement for the industry. I mean, doesn’t the glitz, glamour, and free clothes/trips account for this happiness?
London Calling
Some of my favorite looks from London… including one that made it to the best dressed list in GLAMOUR…
Image vs. Money
A very important lesson any influencer should realize early on in their career (psst it’s okay if you’re realizing it while you’re thriving) is that brand partnership jobs normally fall under two categories : image jobs and money jobs.
Paris Fashion Week, in Three Days
Paris Fashion Week is always a highlight of my year and there’s nothing I love more than trotting about town wearing my favorite designers and going to all my favorite shows, presentations, and let’s not forget the parties…
Hello Lake Como!
It’s a TikTok thing
Yeah, I said it. It’s fun.
Spring black
What can I say? I’m a sucker for black.
Winter to spring transition
Ahem, did I mention Harper’s Bazaar named me one of the best dressed with this outfit?
Partnership Playbook
Transform your chaotic brand partnership process into a streamlined system with this powerful worksheet. Finally, gain the clarity and control you need to confidently manage every deal, saving time and reducing stress as you level up your collaboration game.
Affiliate Success Accelerator
Discover the key to earning consistent, passive income with this masterful worksheet. This essential tool will help you confidently navigate the world of affiliate king, LTK, so you can maximize your revenue potential without the guesswork or overwhelm.
Brand Emailing Templates
Let me take the stress out of reaching out to brands with my email templates that showcases your value and professionalism. I want you feeling empowered and confident, knowing exactly what to say to make a lasting impression and secure exciting collaborations.