Stop keeping up.
Start making your mark.
I understand the struggles you’re facing as a content-creator…brand deals falling through, engagement plateaus, and the pressure to create fresh, authentic content. On top of it all, how do you succeed as an influencer without losing your own unique voice and “selling your soul” to the industry.
Here are some FREE resources to free you from overwhelm and full you with purpose. From worksheets, to video sessions, to entries, consider this your one-stop-(non)-shop.
Six SHOCKING truths about Fashion Week
It's time to expose six SHOCKING truths about Fashion Week...
Time to travel the world…for free.
Isn’t it time you travel the world for free? I’m going to teach you how.
Miami Night Out
There is nothing quite like a warm Miami night out and last Wednesday was no exception… Dani and I went to @bouchon_bistro – they just opened six months ago and this French bistro has become all the craze. So of course, in true Idalia fashion, I had to see if it’s worth the hype.
Five years married!
Spending our fifth wedding anniversary at The Miami Open thanks to Lacoste…
The Risk
Ask yourself these three questions…
I Turned 40
So this is what happened when I turned 40…
The Importance of a Re-See
Paris Fashion Week is all about the runway shows and presentations… and about the re-sees. So what exactly is a re-see and why are they such a vital part of fashion week?
How Do Influencers Get Invited to Fashion Week
My last two blogs posts talked about how influencers get dressed and/or paid for Fashion Week, but I’m getting so many questions asking me to reveal the truth on how influencers actually get to attend in the first place. Do they pay to attend? How do they get fashion brands to notice and invite them?
How Do Influencers Get Paid for Fashion Week
Do influencers get paid to go to fashion week? How much money do influencers make during fashion week? What really goes on behind the scenes?
How Influencers Get Dressed for Fashion Week
A question I get asked alllll the time is how influencers actually get dressed for fashion week, especially if they are traveling to various cities. Do they travel with all the clothes? Do they buy everything? How does it work?
CPHFW S/S 24
At Idalia INC we are always two steps ahead of the social media game, ensuring our clients (both influencers and brands alike) are constantly getting up-to-minute strategy for their business…
48hrs in Tokyo
Stillness is Key
Three lessons the bush taught me.
In the Bush
A safari like none other…
Spring in London
Some of my favorite looks this past month…
Rethink Your Life
Three quotes that will make you rethink your life…
Avoid DMing
True Story: This past week I received a DM from a brand representative saying they’d love to work with me. Great, I thought and I asked them for their email address so we could discuss specifics. Her immediate response was that they only operate via Direct Messaging on Instagram…
My Short Course
I’m so excited to announce that I’ve partnered with the JCA in London to bring a riveting short course to life this July…. both in their Mayfair campus as well as online. This course has been a long time coming, and it’s going to cater to both brands and influencers.
Does Happiness Have a Place in Fashion?
Anyone in the fashion industry no matter where in the ladder or spectrum you are will rarely talk about happiness. It’s simply not considered to be a requirement for the industry. I mean, doesn’t the glitz, glamour, and free clothes/trips account for this happiness?
London Calling
Some of my favorite looks from London… including one that made it to the best dressed list in GLAMOUR…
Partnership Playbook
Transform your chaotic brand partnership process into a streamlined system with this powerful worksheet. Finally, gain the clarity and control you need to confidently manage every deal, saving time and reducing stress as you level up your collaboration game.
Affiliate Success Accelerator
Discover the key to earning consistent, passive income with this masterful worksheet. This essential tool will help you confidently navigate the world of affiliate king, LTK, so you can maximize your revenue potential without the guesswork or overwhelm.
Brand Emailing Templates
Let me take the stress out of reaching out to brands with my email templates that showcases your value and professionalism. I want you feeling empowered and confident, knowing exactly what to say to make a lasting impression and secure exciting collaborations.