Stop keeping up.
Start making your mark.
I understand the struggles you’re facing as a content-creator…brand deals falling through, engagement plateaus, and the pressure to create fresh, authentic content. On top of it all, how do you succeed as an influencer without losing your own unique voice and “selling your soul” to the industry.
Here are some FREE resources to free you from overwhelm and full you with purpose. From worksheets, to video sessions, to entries, consider this your one-stop-(non)-shop.
London Calling
Some of my favorite looks from London… including one that made it to the best dressed list in GLAMOUR…
Paris Fashion Week, in Three Days
Paris Fashion Week is always a highlight of my year and there’s nothing I love more than trotting about town wearing my favorite designers and going to all my favorite shows, presentations, and let’s not forget the parties…
It’s a TikTok thing
Yeah, I said it. It’s fun.
Shimmy Shimmy
What has me glowing like a greek goddess, you ask?
Copenhagen S/S22
Copenhagen Fashion Week… here I come!
Quick first impression
Making a lasting and positive first impression now has to be done in record timing. Move aside Olympians, this is a dash to the finish that has to be sprinkled with finesse and style. So how exactly can someone exude positivity, professionalism, and friendliness in mere seconds?
PS: Not everyone has to like you
I get it. I get it because I’m a people pleaser. Hi, my name is Idalia Salsamendi, and I’m a chronic people-pleaser.
72hr escape
It was inconceivable to me that I had not stepped foot in New York City in over a year. The city I used to live in. The city I still travel to at least twice a year for work and leisure. I’m sure we can all agree that 2020 was a complete blur. A “where did time go?” kind of year…
Take me to Athens
Sometimes escapism is the proverbial doctor’s note we happily welcome to help us through difficult days. So picture this: here I am in the cancer ward of a hospital in Miami when my alarm goes off. The Dior Cruise show is now live. Well then, I think to myself, let’s fly to Athens and see what magic Maria Grazia Chiuri is creating this season.
Speaking with authority
The biggest misconception when I tell people they have to speak from a place of authority is that it’s interpreted as : everyone must do as you say. And what I really mean couldn’t be further from the truth.
Five to Seven
This past weekend, I decided to doll myself up. Blame it on me binging on “Halston” on Netflix. Blame it for my need to just wear something bright, flirty and fun. Whatever it was, it brought pure magic.
The “Setting”
We hear this all the time, don’t we?
It’s the broken track-record of those telling us that work should not consume our entire lives. That we need to put our priorities in order. That life goes by quicker than a blink of an eye and (wait for it, wait for it)… we need to take time to smell the roses.
Consider emailing an art…
In today’s fast-paced world where human connection becomes more and more seemingly impossible, emailing has transformed from a necessary business skill to an unlikely yet tremendously powerful form of art.
Is perfection worth it?
Allow me to preface with the obvious: I make a living off of digital marketing and advertising. The modern female Don Draper who traded in the office on Madison Avenue for a laptop and a mobile. But just like office spaces and typewriters have evolved, so has advertising, but not to a quick enough pace as I personally would have liked.
Partnership Playbook
Transform your chaotic brand partnership process into a streamlined system with this powerful worksheet. Finally, gain the clarity and control you need to confidently manage every deal, saving time and reducing stress as you level up your collaboration game.
Affiliate Success Accelerator
Discover the key to earning consistent, passive income with this masterful worksheet. This essential tool will help you confidently navigate the world of affiliate king, LTK, so you can maximize your revenue potential without the guesswork or overwhelm.
Brand Emailing Templates
Let me take the stress out of reaching out to brands with my email templates that showcases your value and professionalism. I want you feeling empowered and confident, knowing exactly what to say to make a lasting impression and secure exciting collaborations.