Idalia Salsamendi 7/23/21 Idalia Salsamendi 7/23/21

Quick first impression

Making a lasting and positive first impression now has to be done in record timing. Move aside Olympians, this is a dash to the finish that has to be sprinkled with finesse and style. So how exactly can someone exude positivity, professionalism, and friendliness in mere seconds?

Idalia Salsamendi 7/15/21 Idalia Salsamendi 7/15/21

PS: Not everyone has to like you

I get it. I get it because I’m a people pleaser. Hi, my name is Idalia Salsamendi, and I’m a chronic people-pleaser.

Idalia Salsamendi 6/28/21 Idalia Salsamendi 6/28/21

72hr escape

It was inconceivable to me that I had not stepped foot in New York City in over a year. The city I used to live in. The city I still travel to at least twice a year for work and leisure. I’m sure we can all agree that 2020 was a complete blur. A “where did time go?” kind of year…

Idalia Salsamendi 6/18/21 Idalia Salsamendi 6/18/21

Take me to Athens

Sometimes escapism is the proverbial doctor’s note we happily welcome to help us through difficult days. So picture this: here I am in the cancer ward of a hospital in Miami when my alarm goes off. The Dior Cruise show is now live. Well then, I think to myself, let’s fly to Athens and see what magic Maria Grazia Chiuri is creating this season.

Idalia Salsamendi 6/11/21 Idalia Salsamendi 6/11/21

Speaking with authority

The biggest misconception when I tell people they have to speak from a place of authority is that it’s interpreted as : everyone must do as you say. And what I really mean couldn’t be further from the truth.

Idalia Salsamendi 6/4/21 Idalia Salsamendi 6/4/21

Five to Seven

This past weekend, I decided to doll myself up. Blame it on me binging on “Halston” on Netflix. Blame it for my need to just wear something bright, flirty and fun. Whatever it was, it brought pure magic.

Idalia Salsamendi 5/26/21 Idalia Salsamendi 5/26/21

The “Setting”

We hear this all the time, don’t we?

It’s the broken track-record of those telling us that work should not consume our entire lives. That we need to put our priorities in order. That life goes by quicker than a blink of an eye and (wait for it, wait for it)… we need to take time to smell the roses.

Idalia Salsamendi 5/17/21 Idalia Salsamendi 5/17/21

Consider emailing an art…

In today’s fast-paced world where human connection becomes more and more seemingly impossible, emailing has transformed from a necessary business skill to an unlikely yet tremendously powerful form of art.

Idalia Salsamendi 5/5/21 Idalia Salsamendi 5/5/21

Is perfection worth it?

Allow me to preface with the obvious: I make a living off of digital marketing and advertising. The modern female Don Draper who traded in the office on Madison Avenue for a laptop and a mobile. But just like office spaces and typewriters have evolved, so has advertising, but not to a quick enough pace as I personally would have liked.

Idalia Salsamendi 4/12/21 Idalia Salsamendi 4/12/21

Can I pick your brain?

“You can pick my brain, when you pick your payment method.”

Idalia Salsamendi 4/7/21 Idalia Salsamendi 4/7/21

Welcome to Idalia Inc.

“This ‘place’ had to be inclusive so that it didn't matter who you are, where you're from, or how much money you have, that you had a seat at my table.”